Fern Carbonell has been supporting growing businesses for over 10 years. She started this as a side hustle and took it full-time after moving from the Washington, DC area to Austin, TX to family. She hasn't looked back since.
She earned a BS in Business Administration from the University of Maryland. She also attended Trinity University, in Washington, DC, when it was an all-female college, where she thrived like a daisy in the wild. Her last gig as an employee was as a conference planner for a professional association. This is where she applied her tech savviness, showed off her adaptability to quickly changing agendas and her flexibility in relating to organizational staff at all levels.
Her special abilities are finding solutions, solving problems, and providing awesome customer relations. She finds gratification in putting these abilities to work every day.
Working with small business owners, who are totally over trying to do everything themselves, is her specialty. They come to her after accepting that delegating their work can only help them focus on actively growing their business and reinforcing relationships with their current clients.
Fern enjoys traveling, reading (find me on Goodreads), baking (mostly breads), and keeping up with the Cambridges. She's recently taken up the art of hand lettering which she totally enjoys, but isn't quite ready to show off her work. You'll be the first to see it when she's feeling confident. She loves to travel and has been to London the past two years in a row because she just can't get enough of that magical city. She isn't sure where her travels will take her in 2018, but she knows it will be in August.
Education and Continued Learning: BS, Business Administration from the University of Maryland, General Assembly Digital Marketing Certificate, ASAE Business of Meetings Certificate, Coe-Truman Oasis Advisory Committee Member, Marie Forleo B-School, Institute of Integrative Nutrition, Darlene Templeton Leadership Coaching Program
MBTI Type: INFP (introversion, intuition, feeling, perceiving)
Strengths Finder: Empathy, Learner, Intellection, Input, Connectedness
Favorites: yellow, Sound of Music, Flowers, Spring and Fall, London, The Time Traveler's Wife
Resources frequently used: Harvard Business Review, Fast Company, New York Times, The Guardian, Picjumbo.com
Tools to track my reads: Pocket and Goodreads
Fern has been indispensable in expanding the Internet presence of my business. She has assisted in the design and implementation of press releases, blog posts, and created posts of all social media channels using my content.
— Joan Pagano Fitness, Fitness Expert
Our relationship started with a PowerPoint presentation. Eight years later, she's managing the call for abstracts, providing onsite conference support, managing the educational program, email marketing and takes care of many other projects and routine tasks. There's so much we get done together! Our relationship is valuable.
— Gail Siminovsky, CAE - Academy of Laser Dentistry
Fern is highly professional, organized, dependable and resourceful. She's very accommodating and supportive. I strongly recommend working with her!
— Joan Cavanaugh, Boardroom Golf